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Candy sales continue to grow

Quality, value, and new flavors are what consumers are looking for when it comes to sweets and snacks, according to National Confectioners Association President Larry Graham.

With the slow economy continuing in 2011 people are buying the more affordable indulgences, with the powerful trend toward hard candy.

This kind of treat offers a variety of new and different flavors at a less pricey cost than say chocolates. As noted at the recent candy industry trade show in Chicago, compared to last year, hard candy sales are up 4.5 percent.

Candymachines.com agrees with the trend, and has seen a continued increase in the sale of candy vending machines, packaged candy, bagged candy, and bulk candy during the last year.